After looking at the digipak's that were the same genre as our song I also wanted to fins some inspiration that wasn't necessarily the same genre but what interested me visually. Both of these digipak's inspired me through not only the style of art but also the colour and the way each page worked together in unity. The style of the first one is slightly more simplistic yet has an emended amount of detail. I feel the art is eye catching, interesting yet also clear and gives the buyer a suggestion of where the music is based i.e. its culture or maybe where the artist if from, giving it a personal view on the artist.
I felt this approach to our Digipak could work well with the basics of our video primarily reflecting London and London fashion. With London being a very well known City this could also help draw in buyers who have a liking to this area and feel a sense of similarity to the music.
This second digipak caught my attention by the use of expressive and bright colour. It uses a range of eygrabbing colours yet manages to make them work together nicely and link throughout the digipak.
I felt the colour aspect of this digital could be incorporated into our own due to our music video reflecting this same bright and cheerful energy, with a lot of colour being on display. It would add interest to the digipak and maybe influence the buyer to look into the different elements of the media such as the music video.
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